Term archive for "SEO"

wanttoknow

The I-Want-To-Know Moment

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Imagine this: you’ve been invited to be the guest of honor at a fabulous party. Absolutely everybody will be there to see you being honored, including your grade school crush and that frenemy who always manages to one-up you, no matter what. Now answer this question: what are you going to wear? Almost everyone answers… Continue Reading »

nearme

Need To Appear in Near Me Searches? 6 Places Your Info Needs to Be

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Here’s how the story goes: “Ok, Google,” your customer says to their smart phone. “Thai restaurant near me.” A split second later, Google answers back, giving the name and location of the three closest Thai restaurants. The odds are better than pretty good that your customer will go to one of those three locations for… Continue Reading »

youtubesearch

A Great Video Isn’t Enough: Understanding Search & YouTube

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A lot of the time, we don’t have any trouble convincing our clientele that they need video. It’s pretty self-evident why video is important. Nine out of ten shoppers report finding video extremely helpful when making a purchasing decision; three quarters of business executives and B2B buyers report watching at least one work related video… Continue Reading »

mobilesearchsocial

Understanding How Mobile, Search & Social Work Together Will Help You Build Your Business

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We’ve reached an important tipping point in the digital marketing world. More than half of all searches now take place via a mobile device, as does 60 percent of social media activity. It’s essential to understand the relationship between search, social and mobile if you want to build your business. Over half of all searches… Continue Reading »