The Top 3 Overlooked Benefits of Organizing Your Marketing
Discover the 3 reasons to organize your marketing that no one is talking about.
Smarter Ads, Less Guesswork: How AI Is Changing Digital Marketing
AI is changing how small businesses do digital ads; here’s what to know.
Stop Guessing, Start Knowing: Using AI to Make Smarter Business Decisions
In partnership with NY Metro Area SCORE Download the Slides Key Takeaways: How to get started with AI tools for data analysis (even if you’re not a tech pro) Tips for writing better prompts that lead to better insights Why the 5 W’s Strategy (Who, What, When, Where, Why) helps frame your analysis Ways to […]
5 Things You Should Be Doing Now to Prep for the 2025 Holiday Season
Learn 5 hacks to prep your retail store for a successful 2025 holiday sales season.
Think Like a Reporter: 5Ws for Smarter Retail Decisions
Discover how the 5Ws can help boost your data analysis and help you make smarter decisions for your retail business.
Want More Loyal Customers? Start Here.
The sale isn’t the end—it’s the beginning of a new relationship. In this week’s Retail Tip, Jennifer challenges retailers to reframe how they think about the post-purchase experience. While most stores send a quick review request (which feels like a favor to you), what if your follow-up actually gave something back to the customer? Jennifer […]
Fire Up Your Fourth: 5 Free Resources to Prep Your Store
Five free resources to brighten your July 4th sales: marketing, listings, and more.
AI & Personalization: 4 Things Retailers Need to Know
Discover how to supercharge your AI strategy for more personalized experiences for your retail customers.
When They’re Not Ready to Buy: What to Say to Discovery Shoppers
Get the scoop on what content discovery shoppers need when they’re in the consideration phase.
Are You Sending Mixed Signals? Clear Up Customer Confusion Before It Costs You Sales
When was the last time you looked at your business messaging from your customer’s point of view? In this quick video, we’re breaking down how small oversights—like forgetting to share that you’re open on a holiday weekend or not making appointment requirements clear—can lead to missed opportunities and lost sales. Your customers are constantly drawing […]