EQ: An Essential Part of the Customer Experience
Learn insights and tools to step up your business’s EQ to improve your CX!
What Every Business Owner Should Know About Personalized Marketing
Some simple ways to incorporate personalization into your marketing strategy.
New Digital Search Trends and How This Impacts Optimization
Get the scoop on the latest digital search trends and learn some tips for optimizing your content as more consumers use social media for their search instead of Google.
Google Ads
In partnership with NY Metro Area SCORE Download the Slides Key Takeaways: Increase your understanding of different ad types Find out which kinds of ads are best for your unique business and niche Discover resources to support you as you grow your ad knowledge Google Ads Know you should start leveraging Google Ads for your […]
The Small Business Owner’s Guide to Text Marketing
Take your customer’s mobile experience further when you start using text marketing for your business.
5 Meta Updates that Small Business Owners Should Know
Here are five recent updates to Meta platforms that should inform your 2023 social media strategy.
Tips to Make Data More Doable
Discover some insider tips to make data more doable for your small business.
An Intro to Multichannel Marketing
Here’s what every small business owner should know about multichannel marketing.
What’s Up With META for Businesses?
In partnership with NY Metro Area SCORE Download the Slides Key Takeaways: Know what’s changed on Facebook, Instagram, WhatsApp, and Messenger. Explore which demographics are using each platform the most and which platform features they gravitate toward. Discover how to better connect with your customers. What’s Up With META for Businesses? Marketing tools and platforms […]
The What and Why of Personas
Say hello to personas, a secret weapon that every business needs to add to their marketing “arsenal”.