Data-Driven Audience Segmentation: 3 Tools to Enhance Your Approach
Learn why data is essential in audience segmentation, then equip yourself with three tools for more precise marketing and better results.
Understanding the Shift: Why Small Businesses Must Harness Both Platforms and Influencers
Start leveraging the power of social platforms and influencers to futureproof your brand and boost your results.
A Season for Stories: Tips for Gathering and Sharing UGC This Holiday
Glean tips for gathering and sharing your customers’ stories during the holidays to enhance your relationships and build your brand’s narrative.
Website Anatomy & Marketing Terms for Business Leaders
Here are 16 terms to grow your knowledge of your website and what each part does for capturing leads and promoting conversions.
Tips for Giving Thanks All Year Long as a Small Business Leader
Thanksgiving should be a way of life for every small business owner — here’s why.
Maximizing Efficiency & Success with External Marketing Partners
Gain a deeper understanding of the nuances of digital marketing tasks and how to optimize your relationship with an external marketing partner.
Strategies to Secure Your Meta Account
Ditch the confusion about safeguarding your social space with these Meta account security tips.
15 Data Terms Every Marketing Professional Should Know
Learn 15 commonly used data analysis terms to bolster your confidence when talking about metrics.
Creating Your Business Playbook & Analyzing Your Competition
In partnership with NY Metro Area SCORE Download The Slides Key Takeaways: Business playbooks deal with the details of running your business Each area of the business needs a playbook Analyzing your competition needs to be thoughtful and measured Creating Your Business Playbook & Analyzing Your Competition Learn proven strategies to develop a winning business […]
The ABCs of Customer Loyalty: Understanding What, Why, & How
Explore the essentials of customer loyalty so you can dominate this aspect of small business marketing!