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Key Takeaways:

Free-to-Use Icons & Graphics to Enhance Your Designs

Icons add visual accents to digital designs. If you have a lot of info to present, they are a fantastic tool for breaking up text content into a more digestible and visually pleasing format. To do this effectively, you need to have a strategy. With Iconfinder, you can download an entire collection of beautiful icons for commercial use or use on a website.

Icons and graphics go hand-in-hand to set the tone for your users’ experience and invite them to soak up your brand’s identity. Here’s a quick tip on how to find some free icons for design projects and marketing!

Where to Find Free Icons

Iconfinder is a platform that offers the world’s most extensive collection of high-quality and free icons for web designers, developers, and other creative professionals quickly and efficiently.

Iconfinder is used by the web design teams at all-star brand including:

  • Google
  • Spotify
  • Amazon
  • Microsoft
  • Netflix
  • Harvard University
  • Adobe

— just to name a few. The platform offers free icons, paid icons, and a convenient subscription option for frequent users. The Iconfinder Marketplace also lets contributing illustrators earn royalties by drawing, uploading, and selling their original artwork, which is then curated by the Iconfinder team. 

How Does Work?

To get started, you will need to create an account on Once you have created an account, it’s super simple to discover amazing graphics and icons! You can search for icons and illustrations using keywords in the search field or browse the different styles and categories. 

Simply type in keywords for your desired icon in the search bar at the top. You can then easily refine the results by clicking on the filter menu on the left to select between paid content or free content. You can also filter by format, style, and license type.

If you’re searching for free icons only, make sure you select the “free” button on the top left-hand corner of the site, and it will filter the results to only show the icons available for free.

Make sure to double-check whether you need to give credit to the icon artist and then download your icon. It’s that simple! Iconfinder also offers a web browser tool that allows you to easily tweak, recolor, and edit icons.

"Iconfinder provides more than 5,910,512 icons. Perfect for anything from onboarding flows, presentations to cookbooks. New icons from the world's best designers are added every week."

Should You Use Icons on Your Website?

Definitely! If we’ve learned anything in our decades of developing websites, it’s that people prefer visually appealing pages that are easy to read, especially since users usually skim instead of reading every word. (Props to you for reading this, though!)

Icons visually attract a visitor’s attention as they scroll down a page. In a glance, icons can show people the significance of a section of text. But the utility of icons goes beyond your website; they are helpful in all aspects of your marketing.

When it comes to videos, icons allow you to visually represent what’s being said in a voiceover, too, to keep your viewers engaged. Icons are even helpful in print materials for the same reasons they benefit your web design. They can make a quick visual impact on ad images, can improve your internal documentation and processes, and more. Really, there are endless opportunities to enhance your designs with icons.

Icons and graphics are just one part of your brand identity and ethos. You can establish and enhance your brand with fonts, colors, and content marketing too. Make sure you develop your identity as a company and keep it consistent across all platforms and media!

Step Up Your Designs with Canva Pro!

Canva is a creative hub used by over 30 million people to design graphics for social media, presentations, posters, and other visual content. We love it for quickly putting together beautiful, eye-catching designs, and we always recommend it to our clients who are apprehensive about creating their own graphics. Not only do they have a massive library of icons for you to use, no download required, but they are offer:

  • More than 400k incredible templates
  • Dozens of free-to-use fonts & the ability to upload your own fonts
  • Built-in design dimension tools that include commonly used proportions for socials & print
  • An easy-to-use design system with customization options galore

Upgrade your graphics and level up your design skills with Canva – available in both free and premium versions. Don’t let scruffy designs get in the way of a successful marketing campaign; create content that reflects the beauty of your brand!

Book FREE Trial

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress


Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office