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Learn How to Perfect Your Google My Business Listing to Attract More Local Customers

Learn How to Perfect Your Google My Business Listing to Attract More Local Customers

One thing we’ve all learned during the pandemic is the value of local businesses. Many people didn’t realize how much they valued the businesses and shops in their community until they were unable to access them.

Now as we are in a transition phase and more and more people are able to patronize local businesses again, they’re going to be looking online for information about your hours of operation, what you might have in stock, and more. Prior to these circumstances, 46% of all Google searches were for local businesses. We don’t have the data yet, but it is reasonable to expect that percentage to rise during the uncertainty of the “Opening Up” period. Google My Business listings often display first in these type of local searches. That’s why it’s essential to have your Google My Business listing set up properly.

Set Up for Success:
Learn How to Perfect Your Google My Business Listing

In our next live training, which is scheduled for Monday, June 8th, you can learn everything you need to know to create and optimize your Google My Business listing. You’ll learn the basics of claiming your business and optimizing your listing as well as how to update your hours to accurately reflect current realities. We’ll teach you how to create posts, which are extremely valuable in persuading local shoppers to learn more about your business, and what valuable insights can be found in your Google My Business listing data.

After that, there’s an open Q &A session where you can have your specific Google My Business questions addressed by our expert team. We limit the number of participants for these sessions so everyone has a chance to have their question addressed. Listening to the challenges other business owners are experiencing and hearing the best practices and strategies recommended to address these concerns is one of the fastest, most effective ways to build your knowledge base and skill set.

Space is limited to 20 participants. Avoid disappointment and reserve your seat today.

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Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office