The Amazon Effect: Get with It or Get Lost in eCommerce
E-commerce has become an integral element of the global retail system in recent years. Like many other businesses, the retail sector has changed dramatically since the start of the internet, and increased internet access throughout the world means the number of digital buyers grows with each passing year. Because of the growing digitization of modern […]
Amazon Ads: What You Need to Know
Online spending represented 21.3% of total retail sales in 2020, according to estimates. Amazon accounted for nearly one-third of all eCommerce in the United States.* Consumers spent over $860 billion shopping ecommerce in 2020 just on U.S. merchants alone. That’s a 44% increase year-over-year, not to mention the highest annual U.S. ecommerce growth in at […]
