Term archive for "Beacons"

Just Looking, Thanks: Why Retail is Better with Beacons

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95% of shoppers prefer to be left alone while they’re in a store. Let’s just repeat that for emphasis. 95% of shoppers prefer to be left alone while they’re in a store. A recent HRC Retail Advisory Survey reveals that shoppers want help to be available on an as-needed basis, with the key takeaway being… Continue Reading »

16 Digital Marketing Essentials for 2016

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Here we are, officially in 2016. The year ahead is packed with potential, but to make the most of the opportunities that are out there, you need to have the right digital marketing tools available to you. It’s a great time to do an inventory to gain clarity of which of these essentials you already… Continue Reading »