Term archive for "Holiday Shopping"

Ho-Ho-Hold It: Should We Give Up on Holiday Shopping Season?

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I have to admit, when I read the Harvard Business Review’s recommendation that retailers give up the holiday shopping season, I was a little taken aback. The holiday shopping season is critical to retail – the National Retail Federation reports it can account for as much as 30% of a retailer’s annual revenue – so… Continue Reading »

Small Business Saturday: It Matters Online Too!

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Saturday, November 30th has been designated as Small Business Saturday, a time for shoppers to pass by the big box and chain businesses and choose smaller, independently owned stores, restaurants, and service providers to do business with. We think that this is a great idea for several reasons: Small businesses provide jobs. Over 55% of… Continue Reading »