Term archive for "Online Marketing"

New eCommerce Report Reveals Every Business is an Online Business

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If you have an online store, it’s fairly obvious that you need a robust digital presence. But recent research from the eCommerce Foundation reveals that every business is an online business – even brick and mortar only stores and B2B companies. There’s an expectation that instant access to information is available in every setting. Click… Continue Reading »

Having a Special Holiday Event? Online Promotion is the Key to Big Sales!

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In-store holiday events are a powerful sales tool. Trunk shows, author signings, product demonstrations, flash sales and similar events give your customers two compelling reasons to come to your store: they’re something fun to do (and who doesn’t love that?) and it can be a very efficient way to get gifts for one or more… Continue Reading »