Term archive for "Pinterest Best Practices"

Getting Profits Out of Pinterest: The Analytics You Need To Be Looking At

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Pinterest is, in the words of NY Mag, eating its competitors alive. The fast growing social media platform caters to older women – generally a demographic group with both disposable income and an openness to new purchasing experiences – yet small businesses have been having a tough time using Pinterest as a marketing platform. The… Continue Reading »

A Guide to Pinterest’s Guided Search

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While some social media platforms – cough Facebook cough – are famous for making changes that negatively impact businesses in the name of improving the user experience, Pinterest has developed a great reputation for developing their platform to perform for both audiences. Features like Rich Pins allow businesses to properly classify their content and provide… Continue Reading »

Oh the Places You’ll Go – And Pin!

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Last week Pinterest announced yet another new type of pin: the Place Pin. Their goal with these new pins is to make creating travel inspiration boards easier for their users, allowing them to map out their dream trip – whether it’s to Paris or a simple three hour road trip. Though this addition was developed… Continue Reading »

Social Media Marketing: Pinterest Best Practices

Pinterest Best Practices

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Since its inception, Pinterest has offered companies an opportunity to engage their customers, and they’ve been adding features such as Rich Pins and Promoted Pins to make it even more appealing to businesses. Whether you’ve been pinning away for months or you have yet to join this visual social platform, these best practices will help… Continue Reading »