Category for "ecommerce"

Is Being Clueless About Conversion Rates Hurting Your Business?


It’s so easy to take your website for granted. This is especially true for businesses who don’t sell online. The perception that the website is nothing more than an online brochure leads to a valuable marketing channel going underutilized – and in today’s competitive economy, that’s a mistake. You’re not going to value your website… Continue Reading »

As Black Friday Approaches – 4 Ways to Boost Cyber Week Sales


Retailer experts are predicting an increase in holiday season sales, with double digit growth in e-commerce expected. The busiest part of the fourth quarter is Cyber Week, which includes Black Friday, Small Business Saturday, and Cyber Monday. Here are 4 ways to help you capture your share of these sales: Black Friday searches have increased 80%… Continue Reading »

Exclusive Offers Drive Sales


When something is exclusive, it means “Not for everybody”. In romance, reaching the point of exclusivity can be a major milestone. It means you’re not interested in having other people involved in the relationship – it’s just you and your special someone. Customers want to be treated like they’re a special someone. While obviously you… Continue Reading »