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We breakdown the latest developments in digital news to empower your small business to capitalize on trends, keep up with changes, and make the most of your marketing budget.
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Objective data helps us understand the actions our customers take. Here’s why you should use it, and some of the pitfalls to relying on objective data alone.
Observational data tells us a lot about what our customers want and need, as well as how they put those impulses into action. Here’s why you should use it, and some issues to look out for.
View all the Facebook ads you’re currently running, and view your competitor’s ads with this Facebook Ad Library tutorial.
Live streams enjoy more viewership than before. Discover the pros and cons of live streaming for your small business.
Improve your email marketing using contact management, segmenting, & targeting in this mega Mailchimp tutorial.
Increase sales by connecting your product catalog to Instagram and allowing purchases directly from your followers’ Instagram feeds.