We breakdown the latest developments in digital news to empower your small business to capitalize on trends, keep up with changes, and make the most of your marketing budget.
3 Ways to Connect Customers During Digital Discovery
Now, more than ever, consumers are looking to have authentic interactions with business. In fact, we live in a digital-first world and 90% of consumers…
How to Use Google to Grow Your Business
Key Takeaways How someone uses Google will vary based on their current need and position in the buying journey. Focus on optimizing content for the…
Is it Spam or a Scam?
When is it spam, a scam or legitimate lead? It’s getting harder and harder to tell these days. Here’s a tip on how to find out.
6 Tips to Move Customers from Consideration to Purchase
How do we get a customer from “I know you exist” to “I want to buy from you?” This important question is a query many…
Social Selling and Generating More Leads for Jewelry Retailers
In-person and ready to get back to business, the Atlanta Jewelry Show welcomed the jewelry industry back to a live event on March 5-6, 2022….
Start Me Up! What to Do When You’re a New Small Business
Key Takeaways Conducting Market research will empower you to make the best decisions for your business. Learn who your customers are, their buying habits, and…
Spring Updates to Spring Forward Your Digital Marketing
Key Takeaways:Updates to Google ads editor and Facebook will help you automate more of your ads. Connect with your customers on Instagram this spring by…
Your Customers Want Personalized Experiences
KEY TAKEAWAYS: Consumers have come to expect brands to know them well and offer solutions that fit their needs. You can create marketing campaigns that…
It’s SEO Biz, Baby: Shifting to Google’s Newest Analytics Software
Key Takeaways:Google’s Universal Analytics has become obsolete Upgrading to Google Analytics 4 will allow businesses to get greater value from the data they collect The…
Have You Actually Explored Your Digital Landscape?
Key Takeaways:Consumers make their first impressions by browsing your website (and it takes about 60 seconds). Your website needs to do more than just exist;…
Hacks on the Rise – Protect Your Facebook Business Account
TTG Founder and President Jennifer Shaheen shares some quick and easy tips to protect your Facebook Profile from hackers all in under 5 minutes.
Google URL Builder: How to Create a Google Analytics Tracking Link
Track clicks with this free marketing tool! Learn how to create Google tracking links in a few simple steps that help you monitor where your clicks are coming from.
I Need a Logo – Where Do I Start?
Got 5 minutes? Technology Therapy will show you how to conceptualize your perfect logo.
Streaming Ads Hit the Mainstream: Advertising on Hulu
Key Takeaways Hulu introduced a self-service ad platform in 2020. The new format made Hulu ads more accessible to small and medium-sized businesses with limited…
Warning: Your Team Has Skill Gaps
Small businesses operate with small teams. But what happens when someone leaves? Make sure multiple people on your tiny team know how to handle tasks to help keep you covered!
3 Signs That It’s Time for a Website Redesign
Augmented reality has become a very real part of the online shopping experience for customers, yet only 1% of retailers are taking advantage of the technology. Here’s how to get a competitive edge with AR.
Is Augmented Reality the Future of Retail?
Augmented reality has become a very real part of the online shopping experience for customers, yet only 1% of retailers are taking advantage of the technology. Here’s how to get a competitive edge with AR.
What in the World is a Non-Fungible Token & How to Use NFTs in Your Business
NFTs are the latest in a wave of head-scratching digital trends and they are making people millions. So, what are Non-Fungible Tokens and are they worth it?