B2B vs. B2C Digital Marketing
First of all—What is B2B & B2C? “B2B” – otherwise known as business-to-business – is a term that describes the commercial transaction between two businesses or corporations. Examples of B2B transactions include: In contrast, “B2C,” or business-to-consumer transactions take place between business suppliers and consumers. Some examples of B2C transactions: B2B vs. B2C Marketing When […]
Low-Cost & No-Cost SMB Marketing Ideas
Here at TTG, we get a lot of questions from small business owners about the most cost-effective ways to implement digital marketing into their current business strategy. As a small business owner myself, I understand first-hand the value of a free or low-cost resource that works to grow your company— especially when you’re just starting […]
It’s Okay to Ask for Help When Marketing Your Small Business Yourself
Did you decide to dive into managing your small business’s marketing efforts in 2020 or 2021? If so, you’re not alone. According to Fundera’s Small Business Marketing Statistics and Trends (2021), 47% of small business owners are now handling their marketing entirely on their own. Here at TTG, this is what we refer to as […]
