Holiday Marketing Best Practices Archives - Technology Therapy™ Group - Web Design & Marketing

Dad’s Day for the Digitally Dynamic Business Owner

Dad’s Day for the Digitally Dynamic Business Owner

As we gear up to celebrate the father figures in our lives this Father’s Day, there are a few interesting things happening. Here are some marketing trends to keep in mind while planning your Father’s Day sales push: 1. Father’s Day Spending Has Been on The Up & Up Year Over Year Father’s Day spending […]

Falling in Love with Digital Advertising

Falling in Love with Digital Advertising

The six-week time span between New Year’s Eve and Valentine’s Day presents a more valuable sales opportunity than some might think— but what’s the best way for startups and small businesses to leverage their sales opportunities in the season of love? Considering that 32% of people do their Valentine’s Day shopping online, digital advertising makes […]

Boost SMB Revenue this Holiday Season with Facebook’s Paid Online Events Tool

Boost SMB Revenue this Holiday Season with Facebook’s Paid Online Events Tool

Discover the paid online events tool that’s helping small businesses thrive amidst the COVID crisis. In our previous blog post, we discussed three ways to reward customer loyalty and build relationships this holiday season; two of which involved presenting customers with exclusive promo codes and special access to new products or services your business plans […]

Stay Off the Naughty List: Common Spam Phrases to Avoid in Your Holiday Emails

Stay Off the Naughty List: Common Spam Phrases to Avoid in Your Holiday Emails

Email marketing is a critical component to any holiday campaign. Whether you’re delivering coupons to your customers, alerting them to your holiday hours, or giving them product recommendations with a gift guide, well-planned emails are valuable to you and your audience. Even the best-laid plans, though, often go awry. You may be surprised to find […]