Shake It Off! Instagram Introduces New Rage Shake Feature
Get the scoop on Instagram’s new Rage Shake feature and what it means for the user experience.
From Scrolling to Sold: Selling Products on Instagram
Increase sales by connecting your product catalog to Instagram and allowing purchases directly from your followers’ Instagram feeds.
How Instagram’s “Suggested Posts” Feature Benefits Your Business
This past summer, Instagram rolled out a “suggested posts” feature to give users more to explore once they’d reached the end of their following feed. Here’s what this potentially means for your business: “You’re All Caught Up”—But Are You? In 2018, Instagram added a feature similar to Facebook’s “time well spent” approach that let users […]
Working with Influencers – When & Why to Do It
Updated July 2021. Influencers – people who shape our purchasing behavior – are not new. For those of us born before the social media age, these people were our friends and family, and at an aspirational level, celebrities. But now influencers aren’t limited to those close to us in proximity or personal relationships. Social media […]
Intimidated by Instagram? You Don’t Have to Be
Even before the pandemic, Instagram was poised to become the most important digital marketing platform for businesses seeking to reach young, relatively affluent buyers. That’s according to Forbes magazine, which reports two out of every three adults between the ages of 18-29 use Instagram regularly. Sprout Social, which researches shoppers’ social media usage patterns, reports […]
Instagram Hashtags: What You Need To Know
In case you were busy during the holiday season, we’d like to bring you up to speed with what’s been going on with Instagram. On December 12th, Instagram announced that users can now follow hashtags the same way they follow user accounts. Following a hashtag doesn’t mean you see every post with that hashtag; instead, […]
