Term archive for "ppc marketing"

Display Ads vs. Search Ads: What’s the Difference?

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Thinking about running digital ads for your startup or small business? There’s a lot going on in the world of digital advertising, so it’s normal to feel a bit overwhelmed at your prospects. In this blog post, we’ll break down the two main types of digital advertisements: search ads and display ads, and provide some… Continue Reading »

Amazon Ads: What You Need to Know

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Online spending represented 21.3% of total retail sales in 2020, according to estimates. Amazon accounted for nearly one-third of all eCommerce in the United States.* Consumers spent over $860 billion shopping ecommerce in 2020 just on U.S. merchants alone. That’s a 44% increase year-over-year, not to mention the highest annual U.S. ecommerce growth in at least… Continue Reading »

Save the Trees – Go Digital with Your Marketing!

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Happy Earth Day! Today we celebrate the environment and take time to reflect on how we can keep the world a safe and healthy place for all. Think of all the areas of your life where you can apply the old standby Reduce, Reuse, Recycle. At home, try switching to a reusable K-Cup and travel… Continue Reading »