Category for "Digital Marketing Strategies"

It’s a crazy time. Right now, we’re all doing our best to stay “business as usual” but I know that’s not happening here at my firm. Chances are you’re in the same boat. As we move into whatever our “new normal” may be, it makes sense to spend some time reviewing our processes and tools… Continue Reading »

Many small businesses are being forced to close or significantly limit their hours of operation right now due to the Coronavirus. This is obviously not ideal, but we must carry on as best we can. Maintaining a positive attitude is easier when you know you’re doing something meaningful for your business. With that in mind,… Continue Reading »

What do we know about retail today? It’s all about the customer experience. In fact, 2020 is the year customer experience is predicted to outpace price and product as the key differentiator. In some sectors, particularly the luxury space, this shift happened a while ago; other types of businesses to varying degrees find themselves forced… Continue Reading »

CBD seems like it’s everywhere lately. This miracle cure can be found in the smallest stores, regional chains and even luxury boutiques. And CBD’s not limited to retail. You can find CBD in restaurants, spas and salons, and even in manufacturing and construction. In fact, we’ve even started a CBD Club here at Technology Therapy… Continue Reading »