Show Off Your Best Products for Fall with a Virtual “Pop-Up” Store
Test out e-commerce before you launch a full-scale website revamp. Create a pop-up shop for the holidays!
From Scrolling to Sold: Selling Products on Instagram
Increase sales by connecting your product catalog to Instagram and allowing purchases directly from your followers’ Instagram feeds.
Bye, Bye, “Bridal”!
Selling products starts with speaking to your customers. Does the language your business uses promote diversity and inclusion? Pride month may be over, but love is still love. The wedding industry is rife with gendered language that hasn’t been questioned or widely modified in ages. But we’re not wedded to these terms! Divorce yourself from antiquated terminology […]
The Amazon Effect: Get with It or Get Lost in eCommerce
E-commerce has become an integral element of the global retail system in recent years. Like many other businesses, the retail sector has changed dramatically since the start of the internet, and increased internet access throughout the world means the number of digital buyers grows with each passing year. Because of the growing digitization of modern […]
BigCommerce vs. Shopify for WordPress
BigCommerce vs. Shopify:Which eCommerce Platform Should I Integrate with WordPress? Congratulations— you’ve officially set up a WordPress site for your small business. You’ve optimized for top-ranking SEO keywords, dropped in a number of eye-catching visuals, and published some well-written, strategically-crafted copy. Perhaps you’re even getting a nice, steady trickle of traffic coming in (which you’re […]
How Hard Is It to Make a Website?
There’s so much more than meets the eye when it comes to making a website. It’s not merely creating the website that you need to think about— it’s all the other components of that site that add time, complexity, and value to your build. The goal of this blog post is to help familiarize small businesses and […]
Klaviyo Announces Signup Form A/B Testing
“It’s like putting your signup forms on autopilot with the smartest ecommerce data scientists available.” -Mike Green, Product Marketing Manager at Klaviyo. ATTENTION ALL GROWTH-FOCUSED ECOMMERCE STORE OWNERS: Are you ready to access the data points you need to really grow your business? If so, it’s time you get familiar with Klaviyo—the data-driven, personalized marketing […]
Pandemic Proven: Pinterest’s Power for Small Business
During the shutdown, we learned that when people can’t get out, they spend a lot of time on their phone scrolling through social media. Pinterest was enjoying significant growth before the pandemic. Once everyone was stuck at home, the platform saw an influx of even more new users, and users spent a lot of time […]
Thinking About a Digital Pop-Up Store? Here’s What You Need to Know
When you can’t see your customers in person, you need to see them online. Whether you’re an established online retailer or you’re new to eCommerce, it’s important to know that a digital pop-up store is a tool you can use to address specific business challenges. For example: Your Regular Customers Have Specific Needs They Want […]
5 Things You Can Do to Help Keep Your Business Healthy During the Pandemic
Many small businesses are being forced to close or significantly limit their hours of operation right now due to the Coronavirus. This is obviously not ideal, but we must carry on as best we can. Maintaining a positive attitude is easier when you know you’re doing something meaningful for your business. With that in mind, […]
