Category for "Tech Tools Tips & Trends"

Facebook Live: What It Is and Why It Matters

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Last summer, Facebook allowed a few select users – mostly celebrities and influential figures – the ability to broadcast live video. It was an instant hit: people enjoyed being able to watch events as they happened, as well as giving their commentary and response instantly. Now Facebook Live is available to almost all Facebook users…. Continue Reading »

Facebook Messenger Says Bring on the Bots: What This Means for Your Business

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Bots are computer programs designed to, among other things, stimulate conversation with a human being. You’ve definitely encountered bots in your travels around the internet; they’re notorious for creating off-topic comments on blog posts and sending spam to your email. Facebook believes that bots can be turned into a force for good, and at their… Continue Reading »

Sharing Funny Memes on Instagram Will Make Justin Bieber Call You…But Only if You Do It Right

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Having a top celebrity talk about your products or services is an absolute dream for many small business owners. For a while, there was something called “The Oprah Effect,” where the fact that the talk-show how mentioned an item as part of her favorite things show or chose a title for her book club would… Continue Reading »